Jennifer Smith Posted on 11:52 pm

Excellent Advice And Tips About Facebook Marketing

Do you want to market online? Are you using Facebook to its full marketing potential? Have you been marketing offline mainly? No matter if you are new or an expert, these tips can help anyone.

Having contests and giveaways can really broaden your Facebook audience, so make sure to take full advantage. Offers can include discounts and prizes for users “liking” your page. Be sure to follow through properly and actually give out the prizes, or your honesty will fall into question.

You can easily engage followers on your profile by replying to their comments and concerns. Monitor your wall daily and make sure to respond to people within 12 hours. Pay special attention to posts that express a complaint or a request for customer service.

Creating a contest for your Facebook page is something that you can have some success with. Give away a desirable product to get people excited. Make your winners viewable to maintain the legitimacy of your contest.

Chose what you share as an update carefully. If your updates don’t contain any valuable information, your subscribers will lose interest. Updates ought to be fun, informative and useful. Using Facebook Insights will help you learn which updates do well and which are flops.

Respond to everything that is posted on your wall. This will show that you care about what they have to say. Consider posts on Facebook the way you’d think of a phone call: respond and answer all the questions you can.

You can covert visitors into followers by hiding content from people that aren’t fans. Having hidden content will make it so those who are interested will have to become a fan. Leave a good portion of your content visible for both SEO and enticement.

It is sometimes difficult to begin using Facebook as a marketing tool. Make sure you add a link to your Facebook page on your website. This will allow your customers to navigate more effectively. When your business gets “likes” on Facebook, it will be easy to update fans on what is happening with the business.

Do not turn off the comment function on your Facebook page. You may believe that this is a way to prevent people from posting bad content, but what will happen is that people will think that you don’t value their opinion.

Attract extra likes to your Facebook page by running a special promotion or contest. When you reach a certain goal, give a freebie or special price to the winner. This will gain you more subscribers and gives your current subscribers a chance to win a prize to review.

Make sure you use Facebook’s Update ability sparingly. This option allows you to send a message to your subscribers. However, only use this for truly important news and events, such as times of emergency, etc. This should not be used for simple promotions but as a means to inform followers of significant information.

It’s vital that you become familiar with certain Facebook marketing pitfalls, so that you can avoid copying them and sinking your own marketing campaigns. Examples of all of them abound. Really, it’s just as important to look at what people are doing wrong as it is to check out how it’s done right. Do yourself a favor and learn what NOT to do too.

See if you can get customers to review your business on your Facebook page. People love to read reviews and often rely on them to make decisions. Having past customers post their experiences with your company on your Facebook page can help prospective customers make a decision.

As you can see, the benefits of marketing through Facebook can be immense. Use what you learned here. Begin your strategy today so you can make money from what you’ve learned.